Organizational creativity : a practical guide for innovators & entrepreneurs (도서, 2018) [University of Maryland, College Park]
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Organizational creativity : a practical guide for innovators & entrepreneurs

저자: Gerard J Puccio; John F Cabra; Nathan Schwagler
출판사: Thousand Oaks, California : SAGE Publications, Inc. C 2018
판/형식:   인쇄본 : 영어모든 판과 형식 보기
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Whether readers are preparing to become entrepreneurs or work in an established firm, Organizational Creativity will transform them into creative thinkers and leaders, ready to thrive in an era of  더 읽기…

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모든 저자 / 참여자: Gerard J Puccio; John F Cabra; Nathan Schwagler
ISBN: 9781452291550 1452291551
OCLC 번호: 1004768828
설명: 1 v. (xxi-241 pages) ; 24 cm
내용: Introduction: Purpose and Design of This BookAbout the AuthorsPART I. KNOWING: CREATIVITY KNOWLEDGE TO SUPPORT A 21st-CENTURY INNOVATORChapter 1. Innovation Wired: You Evolved to Create Knowing-You Were Born to Be Creative Doing-Tuning in to the Creativity Already Inside of You Being-Making Reflection a HabitChapter 2. How to Survive and Thrive in an Era of Innovation and Change Knowing-The Forces for and Against Creative Thinking Doing-Removing the But in Your Thinking Being-Reflecting and Redirecting Yes-But ThinkingChapter 3. What We Know About Creativity Knowing-Sorting Creativity Fact From Fiction Doing-Creating Your Own Mood Being-Developing an Internal Locus of ControlChapter 4. The Practical Benefits of Creativity: Becoming an Innovation Asset Knowing-Top Reasons for Studying and Developing Your Creativity Doing-Selling Creativity Being-Making Creativity a HabitPART II. DOING: PROVEN PRACTICES FOR 21st-CENTURY INNOVATORSChapter 5. Think: How to Improve Your Fundamental Capacity to Think in Creative Ways Knowing-Understanding the Creative Mind Doing-Training the Creative Mind Being-Internalizing the Divergent Thinking PrinciplesChapter 6. Understand: The Power of Observation and the Importance of Problem Definition Knowing-Seeing and Questioning What Others Miss Doing-Acting Like a Serial Opportunist Being-Living Like a Serial OpportunistChapter 7. Ideate: Ways to Visualize and Generate Breakthrough Ideas Knowing-Ideating: The Mind's Capacity to See the Future Doing-Using Associative Thinking to Visualize Anew Being-Living Like an Idea GeneratorChapter 8. Experiment: Strategies to Develop and Validate the Best Solutions Knowing-Developing and Validating Through Experimentation Doing-Acting Like an Idea Developer Being-Living Like an Idea DeveloperChapter 9. Implement: Gaining Buy-In and Driving Change Knowing-Everyone Is in the Business of Sales Doing-Acting Like an Influencer and Change Agent Being-Influencing and Leading ChangePART III. BEING: WAYS TO SUSTAIN YOURSELF AS A 21st-CENTURY INNOVATORChapter 10. The Emotionally Intelligent Leader Knowing-Emotional Intelligence Is Not a Soft Skill Doing-Tools and Strategies for Overcoming Creative Blocks Being-Actively Learning From FailureChapter 11. Sustaining Your Creativity: Learning to Defy and Transform the Crowd Knowing-Investment Theory of Creativity Doing-Addressing Resistance to Change Being-Becoming a 21st-Century InnovatorNotesIndex
책임: Gerard J. Puccio, ... John F. Cabra, ... Nathan Schwagler, ...
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"This book is about creativity and how students can better understand a complex subject that is both subjective and ever changing. This book brings about some practical examples of creativity from a 더 읽기…

 
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