Marketing essentials : assessing the marketing environment : marketing information & research : stakeholder marketing. (eBook, 2012) [University of Maryland, College Park]
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Marketing essentials : assessing the marketing environment : marketing information & research : stakeholder marketing.

Marketing essentials : assessing the marketing environment : marketing information & research : stakeholder marketing.

Author: Chartered Institute of Marketing.
Publisher: London : BPP Learning Media Ltd., 2012.
Series: CIM assessment workbook., Professional certificate in marketing ;, unit 1-4.
Edition/Format:   eBook : Document : English : First editionView all editions and formats
Summary:

Suitable for exams until December 2016

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Details

Genre/Form: Electronic books
Study guides
Guides de l'étudiant
Additional Physical Format: Print version:
Marketing essentials.
(OCoLC)837855884
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Chartered Institute of Marketing.
ISBN: 9781445376264 1445376261
OCLC Number: 882106706
Notes: Cover title.
"Valid for assessments up to June 2014"--Cover.
"The official CIM assessment workbook."--Cover.
"The Chartered Institute of Marketing."--Page [i].
Description: 1 online resource (vi, 144 pages) : illustrations.
Series Title: CIM assessment workbook., Professional certificate in marketing ;, unit 1-4.
Other Titles: Assessment workbook :
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