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Detalles
| Género/Forma: | blogs Blogs Blogues |
|---|---|
| Formato físico adicional: | Online version: Wright, Jeremy. Blog marketing. New York : McGraw-Hill, ©2006 (OCoLC)607558835 |
| Tipo de material: | Recurso en Internet |
| Tipo de documento | Libro, Recurso internet |
| Todos autores / colaboradores: |
Jeremy Wright |
| ISBN: | 0072262516 9780072262513 |
| Número OCLC: | 61513032 |
| Descripción: | xiv, 321 pages : illustrations ; 23 cm |
| Contenido: | Blogging basics -- Getting into the blogging mindset -- The power of blogs for business -- How your company can use blogs -- How to market your company using blogs -- Using blogs to increase internal communication -- Find out what's being said about your company & products -- Participating in your blog -- Dealing with negativity -- How to succeed in your blogging -- The future of business blogging. |
| Responsabilidad: | Jeremy Wright. |
Resumen:
All companies, large and small, know that reaching customers directly and influencing - and being influenced by - them is essential to success. With a look inside Google, Disney, Yahoo, IBM, and
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